RESPECT AS A MATTER
OF COURSE

Soul in the Woods was the theme of our first collection and it was to become our leitmotif. We want to be out and about with a good feeling - and that is only possible with respect for nature. Using resources as sparingly as possible is one of our central concerns. In our streetwear, we rely on UNDYED materials, among others. The natural, unbleached and undyed fabrics save a lot of water, chemicals and energy compared to conventionally produced items.

We are also increasingly focusing on recycled materials and upcycling - such as in our Leftover Puzzle collection, which uses offcuts. And we are now a bluesign® partner for the fifteenth year. The 2025 summer collection includes 61 bluesign® products whose materials and components meet the strict sustainability standards of bluesign.

maloj_2025_lavia_outdoor_view

OUR RESPONSIBLE PRODUCTION STANDARDS

“Our fundamental understanding of sustainable action has its core in our corporate philosophy and begins with the respecful behavior towards people and nature.”

ABOUT LA VIA

SPRING/SUMMER 2025

THE COLLECTION

SPRING/SUMMER 2025